U.S. Fruit Puree Market Size, Share & Trends Analysis Report 2021 - 2028
U.S. Fruit Puree Industry Overview
The U.S. fruit puree market size is expected to reach USD 1.3 billion by 2028, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 5.4% from 2021 to 2028. The strong demand for packaged convenience foods among consumers in the U.S. has been driving the market over the next few years. The high penetration of food and beverage companies has widened the scope for the product in the U.S.
The tropical and exotic segment led the market in 2020 with the largest revenue share. The use of banana, coconut, mango, guava, papaya and pineapple in various food and beverages has fueled the demand for these products across the world. Additionally, brewers, bakers, and confectioners have been using these products significantly for flavoring beer, bakery, and confectionery products.
The beverages application segment dominated the market with the largest revenue share in 2020. Orange juice and apple juice are the most popular fruit juices in the country. Fruit-based smoothies are also gaining traction among young and health-conscious consumers owing to their many benefits, such as aiding in weight loss. Additionally, the high nutritional content of smoothies makes them a perfectly healthy snack.
Key companies have been making strategic moves to firmly establish a hold in the market. In June 2019, AGRANA Beteiligungs-AG presented its new products at the IFT Food Expo, the international food industry trade fair in New Orleans, U.S. The product range includes fruit preparations and starches such as solutions for vegan dairy products. This will expand its customer base in the country.
U.S. Fruit Puree Market Segmentation
Grand View Research has segmented the U.S. fruit puree market on the basis of product and application:
Based on the Product Insights, the market is segmented into Tropical & Exotic, Citrus, Berries, Apple, Pears, and Others.
- The citrus segment dominated the market for fruit puree in the U.S. and accounted for the largest revenue share of more than 25.0% in 2020. The category includes fruit puree made of oranges, lemons, mandarin, grapefruit, and others. Citrus products are rich in multiple nutrients such as vitamin C, flavonoids, and fiber which help in improving gastrointestinal function and health and play an important role in preventing diseases such as cancer, diabetes, neurological disease.
- The apple segment is expected to expand at a CAGR of 5.6% over the forecast period. This puree is served with granola, yogurt, or chia pudding. It is used in smoothies, soups, and desserts, and can even be used to bake muffins and cakes. It has been traction as baby food due to its high nutritional value as apple contains various phytonutrients and antioxidants such as including dietary fiber, vitamin B-complex and C, and beta carotene.
Based on the Application Insights, the market is segmented into Beverages, Bakery, Snacks, Baby Food, Desserts, and Others.
- The beverages segment dominated the U.S. fruit puree market and accounted for the largest revenue share of more than 30.0% in 2020. A large variety of beverages are made the product, including smoothies, cocktails, mocktails, and juices. These offer a pure and natural taste, combined with a full-bodied mouthfeel.
- A variety of snacks are prepared using the product, such as snack bars, yogurts, gummies, and candies. These are considered healthy for munching between meals. As purees are concentrated, they increase the shelf life of the prepared snacks. These are also considered fit for munching between workout sessions due to the natural sugars, which provide all the energy the muscles need during a workout.
Key Companies & Market Share Insights
The industry is fragmented in nature with numerous large and small players. Product launches have also been considered as a major strategic move for companies to retain their client base. In July 2020, Tree Top Fruit Ingredients launched its Tree Top Fruit+Water pouches. These hydrating pouches are made with 50% juice designed for kids. These pouches are single-serve and low-sugar beverages, enriched with vitamin C. They are available in four flavors-grape, fruit punch, tropical, and berry. Some of the prominent players in the U.S. fruit puree market include:
- Döhler Group
- Ingredion Incorporated (Kerr Concentrates)
- AgranaBeteiligungs-AG
- DennickFruitsource, LLC
- Grünewald International
- Tree Top Fruit Ingredients
- Uren Food Group Limited
- Kendall Frozen Fruits, Inc.
Order a free sample PDF of the U.S. Fruit Puree Market Intelligence Study, published by Grand View Research.
About Grand View Research
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
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Grand View Research, Inc.
Phone: 1-415-349-0058
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