Moringa Ingredients Market: Asia Pacific Is Also Anticipated To Exhibit The Fastest Growth
Moringa Ingredients Industry Overview
The global moringa ingredients market size is expected to reach USD 14.3 billion by 2028, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 9.5% from 2020 to 2028. The exceptional nutritional properties of the moringa tree for its ingredients like bark, seeds, pods, flowers, leaves, and others are driving its growth in the global market. Nutrients like protein, carbohydrate, calcium, phosphorus, potassium, iron, vitamins, beta carotene, and other bioactive compounds are presently making it popular among health-conscious consumers. The moringa ingredients are also having potential pharmaceutical usage due to their antimicrobial, anticancer, antiulcer, and antioxidant properties.
On the basis of source, leaves accounted for the maximum revenue share in the global market of 2020. The leaves are highly nutritious and are available in powdered form across the global market. Along with calcium, iron, and potassium, the Moringa leaves also contain vitamin A, C, and E. Vitamin A, helps in maintaining healthy immunity, vision, and fetal growth. Vitamin C protects the body from toxins and pollutants and Vitamin E acts as an antioxidant. Additionally, the powdered leaves can also be used for the treatment of various diseases like malaria, thyroid fever, and diabetes, it protects the liver, kidneys, heart, and lungs and can reduce pain due to its rich proteins, minerals, amino acids, antioxidants, and flavonoids. These are the reasons behind the dominating share of the Moringa leaves.
Based on the origin, organically cultivated moringa is likely to experience the fastest growth over the forecast period from 2021 to 2028. The increasing consumption of organic food ingredients owing to its cultivation with fewer pesticides and other harmful chemicals. The increasing awareness about organic ingredients and their benefits across the health-conscious population is inclining players and farmers to cultivate organic moringa. Some of the players providing organic moringa in the market include Organic India Pvt. Ltd., KV Natural Ingredients Pvt Ltd, Earth Expo Company, KuliKuli Inc., Ancient Greenfields Pvt Ltd, Grenera Nutrients Pvt. Ltd, Botanica Natural Products, Aayuritz Phytonutrients Pvt. Ltd., HNCO Organics Private Limited, Green Virgin Products, and Dominate Industries.
In Asia Pacific, the market is anticipated to experience the fastest CAGR of 10.1% during the forecast timeframe from 2020 to 2028. The increasing production, as well as consumption of nutritional and healthy grains in the region, is primarily contributing to the regional market value. Moreover, the rapidly developing economy of the region, India, is majorly involved in the production and export of the Moringa ingredients in local as well as in international market since the weather and land condition is suitable for the cultivation of the moringa grain. Additionally, many farmers are advancing their farming practices and involving nutritional and organic grains in order to increase their profit percent. For instance, most of the farmers from the Indian state of Maharashtra have chosen Moringa by considering its adaptability and tolerance to the severe drought because the state records around 55% deficit in rainfall each year.
Moringa Ingredients Market Segmentation
Grand View Research has segmented the global moringa ingredients market based on source, origin, application, and region:
Based on the Source Insights, the market is segmented into Leaves, Seed, Roots, Flowers, and Others.
- The leaves are having wide usage across the end-use sectors because these are rich in minerals, vitamins, and other essential phytochemicals such as tannins, sterols, terpenoids, flavonoids, saponins, anthraquinones, and alkaloids. These nutritive properties are spreading awareness of leaves and powder derived from it across the food and beverages, pharmaceuticals, and beauty & personal care sector among others.
- The moringa seeds have nutritive properties like it contain oleic acid (Ben oil), antibiotics called pterygospermin, and fatty acids like linoleic acid, linolenic acid, behenic acid, phytochemicals like tannins, saponins, phenolics, phytate, flavonoids, terpenoids, and lectins. Apart from these, moringa seeds contain fats, fiber, proteins, minerals, vitamins like A, B, C, and amino acids.
Based on the Origin Insights, the market is segmented into Organic, and Conventional.
- The organic segment dominated the market and is projected to exhibit the fastest CAGR of 10.6% from 2020 to 2028. The health benefits associated with the organically cultivated moringa since they are grown with non-GMO farming practices thus supporting its growth and demand across the market applications.
- The organic origin ingredients are safer for human consumption as compared to their conventional counterparts. The natural and organic origin ingredients are also environment-friendly because they don’t contribute to severe environmental pollution.
Based on the Application Insights, the market is segmented into Food & Beverages, Pharmaceuticals, Cosmetics & Personal Care, and Others.
- The food and beverages segment is accounted for the maximum revenue share of 53.4% in 2020. The segment is inclusive of ready-to-cook product ranges such as moringa powder, &moringa tea, and ready-to-eat like moringa chocolates, cakes, juices, and lattes are contributing to the maximum share in the market.
- The nutritional properties of the moringa ingredients including pods/seeds, leaves, flowers, barks, honey, and roots are supporting its growth in the food and beverages sector. The common nutrients found in the moringa derived ingredients include protein, fat, carbohydrate, fibre, vitamin B1, B2, B3, C, E, calcium, magnesium, phosphorus, potassium, copper, iron, sulphur, protein, fat, and carbohydrate among others are contributing to the application market growth.
Moringa Ingredients Regional Outlook
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa (MEA)
Key Companies & Market Share Insights
The market is fragmented worldwide, which has increased the competition between players. The players are expanding their reach in order to cater to the rising awareness and increasing demand for moringa ingredients in the market. Players are focusing on the productivity of farmers and the cultivation of moringa in order to expand their profit margins. For instance, Moringa connect, a player sourcing moringa ingredients from Ghana and providing income to the remote population. So far, it has planted over 2,000,000 trees in Ghana and provided over $415,000 of income to more than 2,300 farming families of the country.
The market is quite fragmented and has an amalgamation of small and medium players across the Asia Pacific and other major regions like the Middle East and Africa and North America. Companies are continuously putting efforts for the growth of farmers and spreading awareness about the magical benefits of the tree across the globe. Some of the prominent players in the moringa ingredients market include:
- Organic India Pvt. Ltd.
- Earth Expo Company
- KuliKuli, Inc.
- Ancient Greenfields Pvt. Ltd
- Grenera Nutrients Pvt.
- Botanica Natural Products
- Aayuritz Phytonutrients Pvt. Ltd.
- Herbs & Crops Overseas
- MoringaInitiative Ltd.
- Green Virgin Products LLC
- Dominate Industries
Order a free sample PDF of the Moringa Ingredients Market Intelligence Study, published by Grand View Research.
About Grand View Research
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
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