Sparkling Water Market Size, Share & Trends Analysis Report 2021-2028
Sparkling Water Industry Overview
The global sparkling water market size is expected to reach USD 76.95 billion by 2028, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 12.6% from 2021 to 2028. Over the past few years, the demand for packaged water has significantly grown across the globe owing to the rising demand for healthy drinking water and the declining availability of fresh, clean, and hygienic water.
Some of the biggest bottled water companies such as Nestlé S.A., The Coca-Cola Company, PepsiCo Inc., and Dr Pepper Snapple Group are promoting healthy water drinking through a number of product launches, including sparkling water. For instance, in March 2020, the Coca-Cola Company launched a new line of the sparkling water under the brand name ‘AHA’ in the U.S. market, which features various flavor infusions to cater to the changing consumer demand.
Sparkling water is often sourced from mineral springs and its effervescence is a result of naturally occurring gases in some cases. Thus, the natural/mineral segment held the largest share of more than 60.0% share in 2020. The flavored caffeinated segment is expected to expand at a significant CAGR over the forecast period.
In March 2020, Caribou Coffee announced the launch of its new line of refreshing Caribou BOUsted Caffeinated Beverages. Caribou BOUsted is a delicious line of sparkling and blended caffeinated water and juice in a variety of fruit flavors and is available across the U.S. Lately, companies in the industry have been strengthening their distribution networks to enhance consumer reach.
Sparkling Water Market Segmentation
Grand View Research has segmented the global sparkling water market on the basis of product, distribution channel, and region:
Based on the Product Insights, the market is segmented into Natural/Mineral Sparkling Water, and Caffeinated Sparkling Water.
- Natural/mineral sparkling water held the largest share of more than 60.0% in 2020. The growing demand for natural and healthy water among consumers is driving the segment. The flavored variants are increasingly preferred owing to their taste, dizziness, and health benefits.
- The caffeinated segment is projected to register the fastest CAGR of 12.6% from 2021 to 2028. Caffeinated sparkling water is calorie- and sugar-free but contains added caffeine to boost energy levels. These drinks are a good substitute for coffee drinks, sweetened teas, and conventional energy drinks.
Based on the Distribution Channel Insights, the market is segmented into Hypermarket & Supermarket, Convenience Stores, Online, and Others.
- The others segment dominated the market and held a share of 36.4% in 2020. The hypermarket and supermarket and convenience stores together held a significant share in 2020. Moreover, the wide availability of both premium and private label brands at these stores attract consumers to purchase products through these channels.
- The online distribution channel is expected to register the fastest CAGR of 13.3% from 2021 to 2028. The shift in consumers’ shopping behavior is one of the major factors driving sales through the online channel. Benefits offered by online platforms, including shopping from the comfort of one’s home, doorstep delivery, free shipping, subscription services, and discounts, are attracting millennials and the younger generation to opt for this channel.
Sparkling Water Regional Outlook
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa (MEA)
Key Companies Profile & Market Share Insights
Mergers & acquisitions and product launches are among the key strategies taken up by the market players. For instance, in January 2020, Keurig Dr Pepper Inc. acquired Limitless, a U.S.-based caffeinated sparkling water company. This acquisition has widened Keurig Dr Pepper’s water portfolio and through this acquisition, the company entered the caffeinated sparkling water market. Some prominent players in the global sparkling water market include:
- Nestlé
- PepsiCo, Inc.
- National Beverage Corp.
- Talking Rain
- Keurig Dr Pepper Inc.
- The Coca-Cola Company
- Danone S.A.
- SANPELLEGRINO S.P.A
- Clear Cut Phocus
- Caribou Coffee Operating Company, Inc.
- Hiball
- RHODIUS Mineralquellen und Getränke GmbH & Co. KG
- AQUA Carpatica
- Northwest Coffee
- Volay Brands, LLC
- WakeWater Beverage Co.
- Big Watt Cold Beverage Co.
Order a free sample PDF of the Sparkling Water Market Intelligence Study, published by Grand View Research.
About Grand View Research
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
Contact:
Sherry James
Corporate Sales Specialist, USA
Grand View Research, Inc.
Phone: 1-415-349-0058
Toll Free: 1-888-202-9519
Email: sales@grandviewresearch.com
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